Project: website for cleaning equipment

The owner turned to me in the fall of 2017, with the main task – to update and promote the site, to increase visibility on the Internet, as well as sales.

The main work on the project:

• Carried out a detailed technical and SEO audit of the site.
• Drawing up the terms of reference for the development of a new site, more modern and conversion-generating.
• Filling the site with goods.
• Optimization of the site (selection of the semantic core, work with meta tags, filling with unique content).
• In parallel created stores on popular platforms, etc.
• Work with other sources of advertising: forums, catalogs, message boards.
• Official group on Facebook created and filled.
• Creation of paid advertising channels: contextual advertising Google Ads, advertising on Facebook.
• Working with link exchanges (website promotion by SEO).

Results:

In less than a year the new site has moved up in search engines by keywords, thus increasing the number of visitors, which influenced the growth of sales. Start promoting the new site:

It was	It became
It was	It became

What influenced the result:

Full cooperation in everything by the customer.