Project: website for cleaning equipment

The owner turned to me in the fall of 2017, with the main task – to update and promote the site, to increase visibility on the Internet, as well as sales.

The main work on the project:

  • Carried out a detailed technical and SEO audit of the site.
  • Drawing up the terms of reference for the development of a new site, more modern and conversion-generating.
  • Filling the site with goods.
  • Optimization of the site (selection of the semantic core, work with meta tags, filling with unique content).
  • In parallel created stores on popular platforms, etc.
  • Work with other sources of advertising: forums, catalogs, message boards.
  • Official group on Facebook created and filled.
  • Creation of paid advertising channels: contextual advertising Google Ads, advertising on Facebook.
  • Working with link exchanges (website promotion by SEO).


In less than a year the new site has moved up in search engines by keywords, thus increasing the number of visitors, which influenced the growth of sales. Start promoting the new site:

It wasIt became
It wasIt became

What influenced the result:

Full cooperation in everything by the customer.

About me:

SEO and PPC specialist with more than 10 years of experience. Founder of the school SEOpractic.